A graphic style guide is used to provide guidelines for a companies visual brand identity. Your brand identity should be consistent across all media such as print, website and social media. Your graphic style guide will provide a standard for the use of your logo, colors, fonts, photography and more.
Your style guide will make sure your brochures, website design and marketing campaigns are consistent and reflect your brand identity. Being consistent with your brand will help you increase your brand awareness and credibility.
Benefits of creating a graphic style guide:
- Going through this process will help you define what you want your brand to be.
- You will ensure that all of your advertising material will be consistent with your brand, regardless to who is designing your material.
- You will safe time and money in the production of your marketing material and online marketing.
- You will ensure a professional brand image.
Let us help develop your brand. The right message and positioning will differentiate your brand from your competitors. This will result in more market share.
Design Dept. is a Dallas based advertising and graphic design company. We provide creative advertising design that is attention getting and results in customer action.