brand identity

How to Brand Your Social Media Page

How to Brand Your Social Media Page It is important to have a consistent brand image across all advertising media.  For example if your website colors are blue and gold, and use a star that represents your logo, and the…..

How Video Can Enhance Your Brand

How Video Can Enhance Your Brand Videos are an excellent opportunity to grab your viewer’s attention and become engaged in your message, and exposed to your brand. Videos on your website can help visitors stay longer and increase conversion rates…..

What is the Purpose of a Logo?

What is the Purpose of a Logo? The purpose of a logo is to give a visual representation of your company brand.  Your logo design should be unique, give high impact, be eye-catchy and leave an unforgettable impression. A successful…..

What Your Brand Should Do

What Your Brand Should Do Differentiate A good brand will promote features and benefits different from your competitors.  Your marketing strategy should be to position yourself in the market place as the only company that provides a solution to their…..